97 Results for : nudges

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    Klimaschutz durch Green Nudges. Wie kann der Staat umweltfreundliches Verhalten begünstigen?
    Klimaschutz durch Green Nudges. Wie kann der Staat umweltfreundliches Verhalten begünstigen? ab 12.99 € als pdf eBook: . Aus dem Bereich: eBooks, Belletristik, Erzählungen,
    • Shop: hugendubel
    • Price: 12.99 EUR excl. shipping
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    Good by default. Using heuristic-triggering nudges to promote prosocial behaviour in economic decision-making
    Good by default. Using heuristic-triggering nudges to promote prosocial behaviour in economic decision-making ab 29.99 € als pdf eBook: . Aus dem Bereich: eBooks, Belletristik, Erzählungen,
    • Shop: hugendubel
    • Price: 29.99 EUR excl. shipping
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    Good by default. Using heuristic-triggering nudges to promote prosocial behaviour in economic decision-making
    Good by default. Using heuristic-triggering nudges to promote prosocial behaviour in economic decision-making ab 39.99 € als Taschenbuch: 1. Auflage. Aus dem Bereich: Bücher, Taschenbücher, Wirtschaft & Soziales,
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    • Price: 39.99 EUR excl. shipping
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    Corporate Nudging (eBook, ePUB)
    "Sanfte Stubser" bzw. "Denkanstöße" - sogenannte Nudges - wirken auf eingefahrene Entscheidungs- und Verhaltensmuster. In den 2000ern durch Thaler und Sunstein populär gemacht, fanden Nudging-Strategien zuerst in der Politik ihre Anwendung: Mit der Idee des "Libertären Paternalismus" machten Regierungen, wie z.B. die unter Präsident Obama, Nudges zum integralen Bestandteil einer wirksameren Kommunikation und in der effizienten Ausgestaltung von Gesetzen.¿¿ Mittlerweile finden die Nudging-Ansätze immer mehr Anwendung in Unternehmen: bei der Ausgestaltung von Kundenerlebnissen, im Design einer Akquise-Kampagne, bei der Umsetzung von Transformationsprojekten, bei der Unterstützung von Nachhaltigkeitsstrategien, oder in der Kalibrierung von unternehmerischen Entscheidungen im Management.¿¿ Durch Corporate Nudging können Unternehmen ihre eigene Entscheidungsarchitektur oder die ihrer Mitarbeiterinnen und Mitarbeiter beeinflussen. Die Entscheidungen werden nicht eingeschränkt, aber das Entscheidungsumfeld wird verändert und Entscheidungen maßgeblich in eine bestimmte Richtung "gestupst". Dieses Buch strukturiert die verschiedenen Nudging-Ansätze und liefert eine praxisorientierten Mischung aus wissenswerten Grundlagen sowie konkreten Beispielen aus der Unternehmenspraxis. Aus dem Inhalt - Konzeptionelle Grundlage und Anleitung für Corporate Nudges - Anwendungsschwerpunkte und Umsetzungsformen - Leitfaden zur eigenständigen Entwicklung von Nudges in Unternehmen - Konkrete Anwendungsbereiche und deren Herausforderungen - Risiken und Grenzen des Nudgings
    • Shop: buecher
    • Price: 26.80 EUR excl. shipping
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    Bring the Joy , Hörbuch, Digital, ungekürzt, 380min
    In Bring the Joy, Jessica Janzen shares her experience in following those nudges of her heart to find true and lasting joy. From the bliss of her dramatic, romantic saga with her now husband, to the trials and triumph of her career journey as a young women, to the devastating loss of her son when he was only six months old, Jessica's commitment to follow the nudges of her heart have seen her through every season. Through her hilarious, inspiring stories and refreshing honesty, Jessica will challenge you start looking for ways to brings more joy to your life and the lives of those around you. Life lived to the fullest can only happen when you bring the joy. ungekürzt. Language: English. Narrator: Jessica Janzen. Audio sample: https://samples.audible.de/bk/acx0/217894/bk_acx0_217894_sample.mp3. Digital audiobook in aax.
    • Shop: Audible
    • Price: 9.95 EUR excl. shipping
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    How Change Happens
    The different ways that social change happens, from unleashing to nudging to social cascades. "Sunstein's book is illuminating because it puts norms at the center of how we think about change."—David Brooks, The New York Times How does social change happen? When do social movements take off? Sexual harassment was once something that women had to endure; now a movement has risen up against it. White nationalist sentiments, on the other hand, were largely kept out of mainstream discourse; now there is no shortage of media outlets for them. In this book, with the help of behavioral economics, psychology, and other fields, Cass Sunstein casts a bright new light on how change happens. Sunstein focuses on the crucial role of social norms—and on their frequent collapse. When norms lead people to silence themselves, even an unpopular status quo can persist. Then one day, someone challenges the norm—a child who exclaims that the emperor has no clothes; a woman who says "me too.” Sometimes suppressed outrage is unleashed, and long-standing practices fall. Sometimes change is more gradual, as "nudges” help produce new and different decisions—apps that count calories; texted reminders of deadlines; automatic enrollment in green energy or pension plans. Sunstein explores what kinds of nudges are effective and shows why nudges sometimes give way to bans and mandates. Finally, he considers social divisions, social cascades, and "partyism,” when identification with a political party creates a strong bias against all members of an opposing party—which can both fuel and block social change.
    • Shop: buecher
    • Price: 12.99 EUR excl. shipping
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    Horace and Oscar Visit the Lake , Hörbuch, Digital, ungekürzt, 18min
    For Horace the rabbit and Oscar the giraffe, life in Baby Henry's nursery is predictable and routine. And that’s just how Oscar likes it. But when opportunity knocks - and Horace nudges - the two friends must summon the courage for a thrilling adventure which will take them out of the nursery on a daring quest to reach the lake across the lane! ungekürzt. Language: English. Narrator: Glenn McCarty. Audio sample: https://samples.audible.de/bk/acx0/107744/bk_acx0_107744_sample.mp3. Digital audiobook in aax.
    • Shop: Audible
    • Price: 9.95 EUR excl. shipping
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    Adam and Eve: A Bar Story , Hörbuch, Digital, ungekürzt, 19min
    Adam lives his life in a haze of booze, cigarettes, and karmic bad luck. Not sure how long he has left to live, he spends his nights at the local bar drinking and making up stories about the regulars and new faces he sees. Tonight is a new face and a new story, but it nudges Adam to let a little happiness in. ungekürzt. Language: English. Narrator: Brett Schumacher. Audio sample: https://samples.audible.de/bk/acx0/127163/bk_acx0_127163_sample.mp3. Digital audiobook in aax.
    • Shop: Audible
    • Price: 9.95 EUR excl. shipping
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    Koinobi: Koinobi Trilogy, Book 1 , Hörbuch, Digital, ungekürzt, 394min
    How far would you go to help a parasitic insect from the stars? Tweeskzaht nudges human civilization and technology forward from the shadows. Unaware of the war in the stars above it, Earth is in the cross-hairs of both sides. To save her adopted home, she must reveal herself to a small band of humans. Will Mike's self-sacrifice, Kindra's cunning, and David's intelligence be enough to save Earth from becoming a hunting ground? ungekürzt. Language: English. Narrator: Benjamin Cole. Audio sample: https://samples.audible.de/bk/acx0/104942/bk_acx0_104942_sample.mp3. Digital audiobook in aax.
    • Shop: Audible
    • Price: 9.95 EUR excl. shipping
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    Influence Human Behavior
    Influence Human Behavior ab 23.49 € als Taschenbuch: Psychology of Human Behavior Influencing Others and the Power of Nudges. Aus dem Bereich: Bücher, Taschenbücher, Ratgeber,
    • Shop: hugendubel
    • Price: 23.49 EUR excl. shipping

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