162 Results for : strategists

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    Winning in the Women's Health Care Marketplace ab 94.49 € als gebundene Ausgabe: A Comprehensive Plan for Health Care Strategists. Aus dem Bereich: Bücher, Wissenschaft, Medizin,
    • Shop: hugendubel
    • Price: 94.49 EUR excl. shipping
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    Outthink the Competition ab 16.99 € als epub eBook: How a New Generation of Strategists Sees Options Others Ignore. Aus dem Bereich: eBooks, Fachthemen & Wissenschaft, Recht,
    • Shop: hugendubel
    • Price: 16.99 EUR excl. shipping
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    How to Beat Trump ab 9.37 € als epub eBook: America's Top Political Strategists on What It Will Take. Aus dem Bereich: eBooks, Fachthemen & Wissenschaft, Politikwissenschaft,
    • Shop: hugendubel
    • Price: 9.37 EUR excl. shipping
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    The Art of Strategy ab 32.99 € als epub eBook: Learning Creative Practices from the Great Strategists of the Past. Aus dem Bereich: eBooks, Belletristik, Erzählungen,
    • Shop: hugendubel
    • Price: 32.99 EUR excl. shipping
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    A terrorist cleverly formulates a plan to take advantage of the environmental impact of extreme weather for geopolitical and personal gain. The world’s best thinkers, strategists, forecasters, scientists, and policy makers are collectively unprepared to deal with the chaos that follows the intriguing and almost apocalyptic results of the terrorist’s activities. A changing Earth coupled with the unchanging evil of humankind becomes a challenge for Tucker and Maya Cherokee who use science, perseverance, and compassion to help the President of the United States beat back a deranged, though brilliant, psychopath. ungekürzt. Language: English. Narrator: Rodney Montague. Audio sample: https://samples.audible.de/bk/acx0/213163/bk_acx0_213163_sample.mp3. Digital audiobook in aax.
    • Shop: Audible
    • Price: 9.95 EUR excl. shipping
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    The Art of War, compiled by Sun Tzu in the sixth century BC, is the world's oldest surviving military treatise. Long revered as the definitive guide to strategy and tactics on the battlefield, its timeless wisdom is now being applied in the boardroom, on the playing field, and everywhere challenges must be faced. Required reading for US Marine commandants, The Art of War has inspired generals from Douglas MacArthur to Norman Schwazkopf. But it has also been used by top executives, sports coaches, political strategists, lawyers, salesmen, and Survivor contestants. Whatever your arena, The Art of War will help you overcome every obstacle along the path to success. ungekürzt. Language: English. Narrator: Charles Conrad. Audio sample: https://samples.audible.de/bk/acx0/083236/bk_acx0_083236_sample.mp3. Digital audiobook in aax.
    • Shop: Audible
    • Price: 9.95 EUR excl. shipping
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    Sun Tzu's iconic treatise, The Art of War, has been studied by military historians and strategists for centuries. The concepts he recommends remain as effective and his advice as perceptive today as it has ever been. However, The Art of War is certainly not only of use to individuals in the military. The principles he lays out are remarkably applicable to a wide variety of professions and situations, from business to politics to everyday interpersonal relationships. This edition includes the full, unabridged version of The Art of War. In addition, it includes clear yet extensive study tools and discussion questions to help listeners more easily understand this classic work. ungekürzt. Language: English. Narrator: C. J. McAllister. Audio sample: https://samples.audible.de/bk/acx0/100948/bk_acx0_100948_sample.mp3. Digital audiobook in aax.
    • Shop: Audible
    • Price: 9.95 EUR excl. shipping
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    This accelerated learning audiobook will help you will understand the purpose and importance of developing effective strategic management plans. It will explain how strategic planning in organizational management can help determine a company's future, help strategists detect possible threats and weaknesses, as well as help them identify strengths and opportunities. By including a case study of the music industry based on my experiences and perceptions, as an alumnus of Capitol-EMI Records, this title will also help the listener comprehend more clearly how such tactics as the observation and evaluation of organizational behavior and outcomes, are useful in strategic management planning to help companies maintain a competitive edge as leaders in their marketplace and still remain profitable. ungekürzt. Language: English. Narrator: Mayr Berry. Audio sample: https://samples.audible.de/bk/acx0/039409/bk_acx0_039409_sample.mp3. Digital audiobook in aax.
    • Shop: Audible
    • Price: 9.95 EUR excl. shipping
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    As industries turn increasingly hostile, it is clear that strong brand-building skills are needed to survive and prosper. In David Aaker's pathbreaking book, Managing Brand Equity, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now, in this compelling new work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed.A common pitfall of brand strategists is to focus on brand attributes. Aaker shows how to break out of the box by considering emotional and self-expressive benefits and by introducing the brand-as-person, brand-as-organization, and brand-as-symbol perspectives. The twin concepts of brand identity (the brand image that brand strategists aspire to create or maintain) and brand position (that part of the brand identity that is to be actively communicated) play a key role in managing the "out-of-the-box" brand.A second pitfall is to ignore the fact that individual brands are part of a larger system consisting of many intertwined and overlapping brands and subbrands. Aaker shows how to manage the "brand system" to achieve clarity and synergy, to adapt to a changing environment, and to leverage brand assets into new markets and products.Aaker also addresses practical management issues, introducing a set of brand equity measures, termed the brand equity ten, to help those who measure and track brand equity across products and markets. He presents and analyzes brand-nurturing organizational forms that are responsive to the challenges of coordinated brands across markets, products, roles, and contexts. Potentially destructive organizational pressures to change a brand's identity and position are also discussed.As executives in a wide range of industries seek to prevent their products and services from becoming commodities, they are recommitting themselves to brands as a foundation of business strategy. This new work will be essential reading for the battle-ready.
    • Shop: buecher
    • Price: 14.17 EUR excl. shipping
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    The ancient Chinese military classic that is widely admired today by both military and business strategists - in a new translation, with new notes and commentary.For more than 2,000 years, The Art of War has provided leaders with essential tactical and management advice. An elemental part of Chinese culture, it has also become a touchstone in the West for achieving success, whether on the battlefield or in business. This Everyman's Library edition features a brilliant new translation by Peter Harris. Alongside the pithy and powerful ancient text, Harris includes:Extracts from the canon of traditional Chinese commentators who have explained Sun Tzu's wisdom over the centuriesNotesA bibliographyA chronology of Chinese dynastiesA mapAn illuminating introduction on the warrior-philosopher Sun Tzu and the role of The Art of War in history and today ungekürzt. Language: English. Narrator: Paul Zee. Audio sample: https://samples.audible.de/bk/acx0/170622/bk_acx0_170622_sample.mp3. Digital audiobook in aax.
    • Shop: Audible
    • Price: 9.95 EUR excl. shipping


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